Find Your Line

Does Your AI Strategy Have a Version Problem?

Does Your AI Strategy Have a Version Problem?by: Todd EtchiesonPublished on: 05/03/2026

Your AI strategy probably has more versions than you think. Here's what that costs.

Operating DisciplineDecision SystemsStrategic Clarity That Scales
Does Your AI Strategy Have a Version Problem?

The Question AI Roadmaps Rarely Ask

The Question AI Roadmaps Rarely Askby: Todd EtchiesonPublished on: 04/26/2026

Most AI roadmaps are built without ever asking the question that determines whether the investment will pay off. This week: what that question is, why it keeps getting skipped, and what changes when you answer it before the roadmap instead of after.

Operating DisciplineStrategic Clarity That Scales
The Question AI Roadmaps Rarely Ask

I Built an MVP in Hours. The Hard Part Started After It Worked

I Built an MVP in Hours. The Hard Part Started After It Workedby: Todd EtchiesonPublished on: 04/05/2026

AI didn't just make building faster. It made it easier to skip the thinking that building used to force. Here's what I ran into when I built my own tool in a few hours, and what it reminded me about judgment in a world where the cost of action keeps dropping.

Operating DisciplineDecision Systems
I Built an MVP in Hours. The Hard Part Started After It Worked

When Shipping Product Feels Like Magic

When Shipping Product Feels Like Magicby: Todd EtchiesonPublished on: 03/29/2026

I remember the feeling the first time my ELEN 348 lab project worked. I got that feeling again on Saturday over my morning coffee.

Operating DisciplineStrategic Clarity That Scales
When Shipping Product Feels Like Magic

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